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Meet Ricardo

Ricardo Serrano owns Rise Photo in Lake Mary, Florida and is known for his ardor, spirit, and tremendous devotion to his art. He is an accomplished photographer and successful businessman. His business experience includes owning and operating PCM studio and lab located in Puerto Rico.


Committed to excellence, he continually strives to refine his extraordinary talent by mastering techniques taught by distinguished professors at Daytona State College consired home of the internationally renowned Southeast Museum of Photography. Addtionally, he attends seminars and conferences taught by fellow Master Photographers Monte Zucker,Vincent Versace, Rafael Concepcion, David Ziser and Scott Kelby.


Ricardo is an active member in good standing with Professional Photographers of America (PPA) and Photo Marketing Association (PMA). His areas of photographic expertise are weddings, social and corporate events.



Rise Photo 2016 ©